Special Tax District

Cherokee Street

Arts & Culture District

Cherokee Street is the heart of St. Louis's Latino community and a thriving arts district. Known for authentic Mexican restaurants, vintage shops, and vibrant murals.

5 spaces available
District Boundary

District at a Glance

Data as of 2025
150
Small Businesses
$35.7M
Taxable Sales
8%
Vacancy Rate
82
Walk Score
65
Transit Score
7.2
Safety Score

Business Ownership

Women-Owned
42
Hispanic-Owned
23
Black-Owned
21

Industry Mix

Retail 36
Restaurant & Cafe 20
Professional Services 22
Barbershops/Salons 10
Event Venues 10
Galleries & Arts 10

Anchor Businesses

Nebula Foam Coffee Cherokee Street Brewing Yaquis

Growth Outlook

12% increase in new business openings over last 3 years

Foot Traffic & Visitors

2,400
Avg Daily Visitors

Peak: Saturdays at 2pm

18,500
Monthly Unique Visitors
42 min
Avg Dwell Time

Time visitors spend in district

Visitor Origin
65% Local 28% Regional

Top areas: South City, Tower Grove, Bevo Mill

What Cherokee Street Needs

Based on market research and gap analysis — businesses in these categories have higher success potential

High Demand Priority categories with strong market opportunity

Clothing & Apparel

92%

No dedicated clothing boutiques currently

Apply with this concept

Home Goods & Decor

88%

High foot traffic, underserved category

Apply with this concept

Gift Shop

85%

Tourist traffic needs souvenirs

Apply with this concept
Moderate Demand Good opportunities with growing interest

Bookstore

72%

Arts community would support

Plant Shop

68%

Trending category, no local option

Bakery

65%

Morning traffic opportunity

Based on foot traffic analysis, resident surveys, and competitive gap assessment

What You Get as a Cherokee Street Pop-Up

Join 150 thriving businesses with exclusive benefits worth over $15,000+ in your first year

33-50% Below Market Rent

Subsidized rent during your pop-up period lets you test your concept with lower risk.

~$7,200/yr savings

No Long-Term Commitment

3-6 month pop-up terms instead of 3-5 year traditional leases. Test before you commit.

Flexibility value

Reduced Security Deposit

Lower upfront costs to get started. Keep more capital for inventory and operations.

~$1,500 saved

Utilities Often Included

Many pop-up spaces include electric, water, and internet in the rent.

~$200/mo value

Access to Microloans

District partners offer small business loans and grants for qualified entrepreneurs.

Up to $10,000

Group Insurance Rates

Access to district-negotiated business insurance at group rates.

~$500/yr savings

District Website Listing

Featured business profile on the Cherokee Street website with SEO optimization.

~$1,200/yr value

Social Media Features

Regular features on district Instagram, Facebook, and Twitter accounts (combined 25K+ followers).

~$2,400/yr value

Preffin App Inclusion

Listed in the Preffin app with cashback offers to drive foot traffic to your business.

~$1,800/yr value

Event Marketing

Promotion during First Fridays, festivals, and district events that draw thousands of visitors.

~$1,500/yr value

Email Newsletter

Featured in district newsletters reaching 8,000+ local subscribers.

~$600/yr value

Professional Photography

Free professional photos and video of your space for marketing materials.

~$500 value

1-on-1 Business Mentorship

Paired with an experienced local business owner for guidance and advice.

Priceless

Free Workshops

Monthly workshops on marketing, accounting, legal basics, and more.

~$1,200/yr value

Permit & License Help

Guidance navigating city permits, licenses, and inspections.

Saves weeks

Business Plan Review

Expert feedback on your business plan from SCORE mentors.

~$500 value

POS System Discounts

Discounted rates on Square, Toast, and Clover through district partnerships.

~$300/yr savings

Dedicated Support Line

Direct line to district coordinator for questions and issues.

Peace of mind

Built-In Customer Base

2,400 daily visitors already walking by your door.

18,500/mo potential customers

Network of 150 Businesses

Connect with established business owners for referrals and collaboration.

Instant network

Cross-Promotion with Anchors

Partner with Nebula, Foam Coffee and other anchor businesses.

Shared customers

District Events Access

Participate in First Fridays, festivals, and seasonal events.

12+ events/year

Monthly Meetups

Regular gatherings with fellow business owners to share ideas and challenges.

Community support

Local Supplier Network

Connections to local vendors, suppliers, and service providers.

Better rates

Path to Permanent Lease

Successful pop-ups get first right of refusal on permanent lease at market rate.

Your space secured

Proven Concept Validation

Test your business model with real customers before committing long-term.

De-risked growth

Track Record for Financing

6 months of sales data makes you bankable for SBA loans and investors.

Fundable business

Expansion Support

Help finding second locations in other districts when you're ready to grow.

Scale your success

Success Story Feature

Graduate to permanent? Get featured as a success story for ongoing promotion.

Lasting visibility

Alumni Network

Stay connected with fellow pop-up graduates for ongoing support and referrals.

Lifetime community

Total First-Year Value

$15,000+

Combined savings from subsidized rent, marketing support, business resources, and community benefits

Apply Now — It's Free

Ready to Open in Cherokee Street?

Apply now to start your pop-up journey. Applications are free and reviewed within 5 business days.

Apply for Cherokee Street